Overview

When weather impacts a region, consumer are planning their next move and are ready to act.

Our robust forecasting & data offerings leverage 170+ global forecast models, insights from our 100+ in-house expert meteorologists, the most extensive historical database in existence, along with the largest weather patent portfolio in the industry at 400+ patents and counting.

Leveraging 1PD for best in class audience targeting with display and OLV. Easy buying via programmatic and direct IO.

IRIS-enabled™ PMPs

HOW IT WORKS

IRIS-enabled™ PMPs is a CTV ad solution that harnesses the latest advances in AI to create targetable segments that align to emotional resonance, contextual relevance, and brand suitability.

These curated deals match premium content and premium data to target ads when viewers are most likely to watch, remember, and take action.

TARGET premium content with video-level data segments created by the leading AI companies.

AVOID unsafe and unsuitable video content with Global Alliance for Responsible Media (GARM) segments

In conjunction with Orama Advisors, our partner has over 800,000 households and growing, This live TV provider offers the most value-driven live OTT option, providing over 40 channels at an unbeatable price. We offer flexible purchasing options, including PMPs, PG, and Direct IO, and our advanced targeting capabilities, powered by top-tier SSPs, make us a DSP-agnostic partner.

Exceptionally brand safe content

Premium Inventory at a competitive price (starting at $18 CPM)

Less than 10% of users subscribe to another live TV option

Ways to buy:

PMP, PG and, Direct IO